Web page for The Daily Life Project Tour case study
Web page for Mad Gyms & Kitchens case study
Artful Measures is an interactive website and resource that shares digital case studies on three Daily Life Ltd. projects that disrupt expectations of what access to arts and mental health projects can be:
1. Mad Gyms and Kitchens: a national touring show to reach the places that other art doesn’t reach. Commissioned as part of the London 2012 Cultural Olympiad.
2. The Daily Life Project: a 3-year exploration of Newham, Hackney and Tower Hamlets, on the ground and online, to meet individuals from all walks of life who have personal experience of mental health issues.
3. The Expert View Lightbox Exhibition: a focused look at the production of Bobby Baker’s first lightbox street exhibition, challenging notions of expertise within the mental health system and within society.
These case studies, packed full of illustrations, original material and videos, have been designed as innovative tools for teachers, educators, and anyone else interested in art in unusual spaces.
Artful Measures was a collaboration between Daily Life Ltd.; Outlandish, a digital agency that builds beautiful tools for positive social impact; Dr Caoimhe McAvinchey, Senior Lecturer in Drama, Theatre and Performance Studies at Queen Mary University of London; and Sarah Pickthall, a coach (IHD), diversity consultant and facilitator specialising in leadership development, organisational change and digital inclusion across the arts, culture, heritage, creative media and education.
Artful Measures was funded by Arts Council England and Wellcome